Agency client work / Genuine Interactive
The Innovation & Inspiration campaign is a mission to raise $1 billion dollars to put Kansas State University in the Top 50 of public research universities.
A large driver for this campaign centers around a digital experience to evoke donors to take action and help reach this goal.
At Genuine, we helped our parent company, Jack Morton bring the site to life. As the design-lead for this project, it was my task to build out the visual style for this microsite experience, including call-to-action styling, type hierarchy and overall look and feel for the fully-responsive homepage experience. Jack Morton was tasked with wrapping up production by building out all of the inner pages.